https://youtu.be/trfbpONj3dk This year, the Super Bowl had it all. The good, the um-what’s-going-on-here and the Aha-I-See-what-You-Did-There. For me, Mountain Dew definitely falls in the “What’s going on here” category. Perhaps, I just don’t understand it. That’s fine, I guess. From Jason Momoa literally shedding skin for Rocket Mortgage to Chrissy & John’s Genesis … Continue reading What I Think about the Super Bowl LIV Commercials
Advertising
The Art of Storytelling in Branding and Marketing
Once upon a time in a land so far away, there lived a princess in a beautiful castle. If ever read a lot of childhood stories, you’d be very familiar with these particular kinds of beginning. Well, these kinds of stories mostly happen in Disney World and they almost always ended happily. In advertising, … Continue reading The Art of Storytelling in Branding and Marketing
Taiwo Odumala's Blog 