The first time I visited a proper library was at my alma mater, Lagos State University, Ojo, in my first year of study as a student of English Literature. A few hours later, I was covered in hives. My face, hands, and ears got so large and itchy, that my eyes barely opened. Thankfully it … Continue reading Much ado about…books
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something about the shower
There is something about the shower. I've heard people say they want to soak in a bath. Covered in flowers, scented candles lighting the bathroom. Some noise in the background to set the right mood, and a book in hand. I think they've just never found the magic of the shower. The shower is for … Continue reading something about the shower
Managing Multiple Brand Accounts On Social Media
Managing Multiple Brand Accounts on Social Media. Backstory: LinkedIn prompted me to contribute to this topic, and then I ran out of characters in my contribution. So I thought, why not make this a more elaborate post, especially as these are things you wouldn't find in marketing books? 📣 Outside the obvious (defining social media … Continue reading Managing Multiple Brand Accounts On Social Media
Designing Brands: True To Self and Character.
Building a brand is about "many meaningful small gestures." With this post, I talk about designing brands meaningfully and for longevity. I also draw a parallel to behaviour and consistency - a key for lasting brands. Enjoy and have a good week!
Privacy, Consent and Social Media
Privacy and consent have always been grey areas especially on social media. How do creators then navigate the landmines while still creating engaging content? Find out here.
Taiwo Odumala's Blog 