Right in the thick of Covid, my friend Tega and I looked at what brands could be doing to further endear/engage consumers. We talked about the fact that everyone is now looking/moving to digital as the primary media of engagement and this is the time for brands to rethink their digital strategies (if they had … Continue reading Exciting Times for Content Creators
Opinion
What I Think about the Super Bowl LIV Commercials
https://youtu.be/trfbpONj3dk This year, the Super Bowl had it all. The good, the um-what’s-going-on-here and the Aha-I-See-what-You-Did-There. For me, Mountain Dew definitely falls in the “What’s going on here” category. Perhaps, I just don’t understand it. That’s fine, I guess. From Jason Momoa literally shedding skin for Rocket Mortgage to Chrissy & John’s Genesis … Continue reading What I Think about the Super Bowl LIV Commercials